Fred Wilson over at AVC.com wrote a piece on the Etsy offices (in 2010) titled: “The office matters” In it he explained how “They are getting the best talent in NYC to come to their company” and commented on the importance of paying “attention to the office and the culture” of a company. Around the same time I had written a piece titled “Cargo Cult Startups” in which i posited that too many companies were faking startup culture, keeping draconian …
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